Technical communication is meant to be used and not just read. Good
technical communication communicates information to an audience who
will act on that information in a variety of ways: in making hiring
decisions, in following technical procedures, in developing research
plans, and more. In this assignment, you will evaluate the
accessibility, usability, and relevance of
a piece of technical communication—that is, you will analyze whether the
document effectively communicates the necessary information to its
audience and where it fails to do so. In this way, the assignment will
start with the evaluation skills you applied in Assignment #1 to help
you to continue exploring the basic elements of technical
communication.
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Analyzing Technical Communication Practices
Your analysis should demonstrate that you understand the basic
principles of technical communication discussed in the first chapter of
the textbook. The process you will follow in this assignment is
relatively straightforward. I will provide you with analysis points
based on the characteristics detailed in Gurak & Lannon, Chapter 1.
You will study a document and then determine how well it relies (or
doesn’t) on effective technical communication practices. You will then
present your analysis in a memo to me.
There are three steps to this assignment:
(1) Choose a piece of technical communication to analyze. I have
provided you with three documents from which to choose: an application,
a booklet, and a guide. Citizens use the application to apply for home
energy assistance; science teachers and students use the booklet to
design environmental projects; employers use the guide to create a
workplace first aid program. These documents are representative of
technical communication.
(2) Evaluate your chosen document for usability. This will involve reading the document
carefully, paying attention to the features that enable use. (In other words, how did the
author structure the document so that readers could access and use the information effectively
and efficiently?) I provide specific points of analysis below.
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(3) Write a memo to me that organizes your rhetorical analysis in both a logical and convincing
way. (I am your audience.) Follow the memo format described by Gurak & Lannon (pp. 189-192).
a. Be concrete in your analysis. That is, use examples from the document as you make your key
points.
b. Be sure to analyze and not just describe the document. In the first assignment, the focus
was on the formal elements of the document. This assignment will require you to go a step
further and to evaluate—and pass judgment on—both content and design.
c. Be sure your analysis is well organized.
While I have no set requirement for length of your submission, a comprehensive analysis should
be roughly 2 single-spaced pages (about 1000 words). Therefore, you must be as concise as
possible. However, don’t mistake brevity for superficiality. I’m looking for a high-quality
analysis that shows you can look at both the content and the form of a technical document with
a critical eye.
Analysis Points
Gurak & Lannon detail the main characteristics of technical communication:
- Accessibility – can users get to the information and understand it.
o Accuracy – has no mistakes or errors
o Clarity – avoids ambiguity
o Completeness – includes all necessary information
o Concreteness – uses concrete examples and language
o Organization – follows sequences that make sense for the situation
o Visual effectiveness – uses page layout (or screen design), color, and other graphical
elements effectively
- Usability – the efficiency level of the information, would users be able to perform the task
or retrieve the information they need as quickly and easily as possible?
- Relevance – is there a maintained focus on a specific audience?
Use these characteristics to organize your analysis. Be sure that your analysis addresses each
of these three areas.
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